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Perfect Beginner Tips for Branding your Startup

By / Nov 22, 2011 / Tips

During the process of launching a new company your logo and branding ideas are possibly the most important concepts. You have to consider not only the solid brand, but a whole slew of factors additional including website design and user interface, internal graphics, print work, marketing & conversion goals, maybe even branding yourself on mobile…

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Top 4 Reasons Your Beautiful Website Doesn’t Convert

By / Oct 28, 2011 / Tips

There can be many pitfalls on the way to getting traffic to that beautiful site you created. All the design and creativity in the world won’t bring visitors to your site. You have to know a few basic laws of optimizing a webpage for search before the traffic will begin to flow in your direction.

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Teaching Yourself Web Design While You Freelance

By / Oct 18, 2011 / Tips

There is plenty of opportunity to make a decent living online. The field of web design is extremely popular in the current information age. Everybody needs to have a website up and you can always find a few solid business clients. But what about building upon your already-existing techniques?

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Practicing Perfectionism as a Web and Graphic Designer

By / Sep 13, 2011 / Tips

The idea of artistic perfectionism lies in a duality. Most web designers try to perfect their work with creative updates and patches. Not only to code, but also in Photoshop mockups and Illustrator vectors as well. There is a limit to this perfectionism mindset where you can take things too far overboard.

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The Science Behind A/B Testing

By / Sep 9, 2011 / Tips

If you own a business, there’s always concern that your marketing efforts aren’t reaching their full potential. Of course, great design will sell but having strategies and formulas in place to make sure your hard work is paying off it well worth the time. One of these formulas is A/B testing. A/B Testing, or split…

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Avoiding Distractions and Procrastination

By / Sep 6, 2011 / Tips

We have all been there. Staring down the nasty to-do list and mentally checking through each of your tasks. Procrastination can be a deadly practice for those working on the Internet. It is so easy to put off work until tomorrow while focusing on more pleasurable activities. Even including work on your own projects!

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SEO Essentials for Freelance Web Designers

By / Aug 25, 2011 / Tips

The life of a freelance web designer brings you freedom in your work and allows you to escape the confines of a boring 9-5 office life and develop your creativity within the comfort of your own home. However, as a freelancer, you’ll have none of the support structure that a professional web designer can rely…

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Techniques for Constructing Usable Registration Forms

By / Aug 23, 2011 / Tips

Most websites offer a way for users to sign up into their databases. This is often coupled with a username or e-mail address tied to a unique user ID number. The process of creating a user database is heavily developed and streamlined to a point. However there is still a lot of debate in the…

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Arranging and Designing Synchronized User Interfaces

By / Aug 16, 2011 / Tips

In the design field there is a deep understanding of intuition vs science. Often designers will stress when trying to perfect a layout. This could be within sizes, positioning, page structure, color theory, or a whole host of other categories. But as you mature your design senses grow with you, making it a lot easier…

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Adapting Your Design for a Foreign Audience

By / Jul 21, 2011 / Tips

In this digital age, the rest of the world is just a mouse-click away. More people are wanting to appeal to audiences overseas. And why not? With less content on the foreign language internet , it’s easier for sites to climb the heady heights of Google and claim the coveted top slot on international search…