Comments on: 10 Tips for Creating Compelling Web Copy

By: James

James — Thu, 15 Mar 2012 00:32:25 +0000

Great article. I really like tip 4. I think designers often underestimate the influence well placed and contrasted images have on our audience. Composition is something you either have an eye for or don’t so it’s always good to get a second opinion.

By: Chris

Chris — Fri, 13 Jan 2012 16:43:50 +0000

This is great! The one I have a hard time with is holding back on the editing until the end. I’m going to use this for a workshop I’m leading on blogging.

By: Will

Will — Sun, 31 Jul 2011 20:53:43 +0000

I agree. Another spelling and grammar check should be among the final steps.

Case in point: you lost me in the second paragraph. You hooked me in the first paragraph, making it all about me, after which you hit upon two of my pet peeves: misspelling “Web site” and using the phrase “[i]t’s a fact …” without citing a source of information.

I’m sure your advice is good, but that paragraph drove me away before I really got into the article.

By: Web Design Maidstone

Web Design Maidstone — Wed, 31 Mar 2010 09:35:36 +0000

The fine balance between SEO and readability… that’s where the skill lies.

Thanks for an informative article

By: Nathan

Nathan — Wed, 31 Mar 2010 00:22:00 +0000

Great article! Definitely agree on the SEO note, however I like to tell people to remember that they are writing for people not machines and a big mistake a lot of online writers make is trying to “pack” too many keywords in there. All things considered I absolutely love the article! Thanks for writing and helping me think about my writing!

By: Melanie

Melanie — Mon, 01 Mar 2010 21:25:13 +0000

Great thoughts. As far as “cramming” SEO keywords into web copy, I think we have to be careful. You don’t want to cram too many of them, or search engines will think you’re “keyword stuffing.” You also want to make sure your text is still relevant to human readers. Creating copy that’s both SEO-friendly and engaging is truly an art. Thanks for the article!

By: Cristina

Cristina — Thu, 25 Feb 2010 16:42:29 +0000

Congrats on writing a very interesting and useful article!
Tip no6 definitely got me thinking – I will try to edit at the end because I also think it’s better that way. Normally, I can’t help but edit along the way.
Keep up the good work!

By: Steve Shearer

Steve Shearer — Tue, 23 Feb 2010 20:13:41 +0000

Found this article right quick. Google: How to write compelling web copy. I’ll be sending people your way – http://webdesignbysteve.com/blog/2010/02/23/how-to-write-compelling-web-copy/

By: Dr. Hamid Raihan

Dr. Hamid Raihan — Tue, 05 Jan 2010 13:37:38 +0000

Hi Jacqueline,
I keep reading sites and blogs in depth and wonder why all copywriters mention that readers only scan your pages. Many “GURUS” of copy writing swear by the idea of scanning, yet write 1000 words nested list articles and pitch it to their “Scanning readers”. I agree with you because I not only read, but also bookmark, subscribe and write notes in my google-reader besides the articles which have projected a useful information. Keep up, good work.

By: Xcellence IT

Xcellence IT — Tue, 05 Jan 2010 07:31:18 +0000

Hey, it comes handy as I’m currently writing a content for my site…

thanks