You can choose a multipurpose theme that has all the features you need to build an online store, or you can select a theme that is specifically oriented toward the eCommerce genre. You’ll find both types here, and all are premium themes. No matter which theme you may choose, you can’t just sit back and let it do all of the work. There are a few things you should take into account, if you want your eCommerce venture to be a rousing success.
- There’s nothing wrong with innovation; but you don’t want to be overly clever when designing an online store. Don’t make your customers have to think. They know what they want, and it’s your job to help them find it.
- Keep your homepage banner relatively simple. You don’t have to devote a huge amount of resources toward building it. Let your home page speak for itself.
- Keep your product displays consistent. It’s OK to copycat what other stores do. Customers always feel more comfortable when they find themselves in familiar surroundings.
- Always use a responsive theme. Half or more of your store’s visitors are probably shopping from mobile devices. Don’t let them slip through the crack.
- Select a fast, lightweight theme if you want to sell a product. That will not be a problem, if you choose one of the following seven.
XStore’s authors took the first law of usability – “Don’t make people think.” – to heart when they designed and developed this premium eCommerce theme. XStore literally guides you by the hand as you are building your online store, making it easy for you to extend the first law of usability into the workings of your website.
The tools, settings, and pages you need are all there. Each of 27 demos has a modern, somewhat minimalist look. Innovative features abound; but the emphasis is definitely on presenting a familiar look to your store’s visitors.
XStore is responsive, retina ready, and RTL and WPML ready as well; so there’s really no limit to the size of the customer base you can reach out to. Visual Composer and Slider Revolution plugins are included, and XStore is of course 100% WooCommerce compatible.
The level of user support is what is to be expected with a premium theme – great. A video tutorial is included to give you any help you may need with install or settings. More video tutorials are being added as we speak.
Merchandiser has all the features you need to build the perfect online store, and none of the features that you have no use for. In other words, this premium eCommerce theme is a minimalist theme, both in design, and in terms of fast and efficient performance.
Its guiding philosophy – simplicity is the ultimate in sophistication – is a philosophy well worth adapting to your web-building ventures. Merchandiser makes it easy for you to do just that.
The Theme Customizer provides you with all of the flexibility you need, while the popular Visual Composer drag and drop page builder enables you to turn out high-quality work at a rapid clip. Merchandiser also offers several online shopping features your store’s visitors will appreciate. You can sell anything online, including setting up an affiliate store, when using this eCommerce theme.
Woutique is not a WooCommerce compatible theme; it’s a WooCommerce theme. As such, every one of WooCommerce’s widgets have been put into play. So has each of the WooCommerce plugin’s key components, including product categories and descriptions, cart, checkout, and user account sections.
Everything you need is here, plus Woutique is a free download. Whether you are a long- time web designer, or relatively new to the game, this WooCommerce product is worth a try.
Although KLEO can definitely be called a multipurpose theme, it has a number features than makes it an excellent choice for eCommerce website builders. Among the key features of KLEO, in addition to its excellent selection of demos, are the 24 plugins that come with the package. Some of the usual WP plugins are included, but you’ll also find a number of plugins, including WooCommerce, that are specifically directed at helping a web designer build an online shop.
Massive options, special pages, interactive features, and its collection of 30 homepage concepts all combine to make Uncode one of the most exciting eCommerce themes on the market. The Advance Grid system pushes layout design to the cutting edge, while the Adaptive Images feature makes Uncode super-responsive. An enhanced version of the popular Visual Composer builder is included in the package.
If a WP theme capable of building anything you can think of is on your shopping list, Uncode is a solid choice, and a good investment.
Divi has a number of things going for it that has made it a top-selling theme, including the impressive Divi Builder. Another feature users particularly like is this themes 46 customizable content blocks, which make it oh-so-easy to put a page together. Or, an entire online store for that matter; since several of these content blocks directly address eCommerce needs, Divi is another superb multipurpose WP theme that would be an ideal choice for building your online store, quickly, and down to the most minute details.
Merchant is super-responsive, it’s translation ready, and it’s super flexible. It’s also modern, and hip. Its Easy Layout Creator is more than just a name. Ease of use is this eCommerce theme’s trademark. Build your online shop, or display your products or services in an awesome portfolio. Merchant also has the features you need to publish an online product catalog.
Merchant features an excellent support forum that’s loaded with information on everything from optimizing your use of WordPress, to tying in to social media.
Picking an eCommerce theme from seven of the very best isn’t necessarily an easy task, but at least you can’t make a poor choice. It may be that a multipurpose theme will suit you best, or it may be the other way around, where selecting a theme more heavily oriented toward building eCommerce sites would make better sense.
Either way, any one of these themes will be a good investment. Just make sure to keep in mind the eCommerce web-building tips offered up front. These eCommerce themes are capable of producing awesome, super-responsive, pixel-perfect online stores, but it’s up to you to ensure your users don’t have to think.