As you know, here at WDL we love logos, especially the ones that get our attention for their beauty, simplicity or intelligence. Logos are a nice way to get inspired, especially if we think about how much a designer has to communicate in such a limited graphic. It is certainly a tough job to create the face of a company, and this is why today we will show you some simple, beautiful and effective logos that will get you inspired for your own projects. Take a look and remember to click on the images to know more about each logo and its designer.
Nice collection but I think that switch talk, bike parts, magic corn and wild oak are good examples of bad logos. Far from being simple, they are also bad designed. A lot of noise, not memorable and heavy looking.
Maybe most of the logos William mentioned are far from being brilliant, but Magic Corn is just ugly… On the other hand many of those designs are quite cool. I also find retro look of the Wild Oak (but for those rays) and Bike Parts serve their purpose well.
fishcodex is my favorite… It’s simple, functional and cleverly done. EcoMilk is pretty cool too.
Logo design is something so personal. I can’t see anything “wrong” or “bad” or “ugly” about any of these logos. I can say I like some of them better than others and perhaps the color choise could have been different specially on the Magic Corn one, but that is just my opinion. Designing is highly driven by the the customer’s view and desires. It is hard to design something pure and based on what we know, in theory, is good design.
Exactly. Art and design is subjective. It’s just silly to say one is good or bad, unless you are the client paying for it and advising the designer on your logo needs.
I disagree, design is NOT like art (which is entirely subjective). Design is more of a science than art; there are very real rules it must follow. Break those rules, which many of these logos do, and results aren’t just ugly, they’re ineffective. A lot of people can’t articulate or put their finger on why some design is “not good,” but there’s a reason for it.
There’s some gorgeous looking logos there Grillidea and Eco milk made me stop and stare for different reasons. To add to what others have said though, I was taught that you should be able to imagine a logo embroidered on your shirt. Some of these ‘logos’ are better described as icons or idents. If they were scaled down they would be incomprehensible in my opinion!
Nice collection. Boxfox logo is cool 🙂
we also design logo 🙂 https://www.les-internets.fr/
hope one day we will be on the list ^^