Online Portfolio: 10 Designers Who Got It Right

Written by Taira Sabo, Wix Design Community Expert. Out of all of the creative people in the world, designers have a very clear vision of what their online portfolio should look like. Their line of work demands a site that lives up to their standard, showcases the diversity of their creations, while capturing the essence…

brand identity

Brand, branding and brand identity: what does it all mean?

Brand, Branding, Brand Identity, Brand Strategy, Brand, Brand, Logo, Visual Identity, Coordinated Image. It is time to shed light on all these terms, which are often confused or used as synonyms (some are), and to explain their meaning. In this guide, I really want to offer a sort of  “vocabulary” of the main terms used…

Photoshop, Illustrator, InDesign

When to use Photoshop, Illustrator, InDesign? And what are they for?

Pretty often people post questions online asking “What is your favorite program: Photoshop, Illustrator, or InDesign?” The truth is that, for a graphic designer, all three of them are equally essential and necessary to know and work with. In fact, each of these 3 tools plays a specific role. Each one is built with well-defined…

designers on Instagram

This is how you earn as a designer on Instagram

This article is the first guide dedicated to designers on how to make money with Instagram. On the web, you can find all sorts of marketing strategies, tricks, tricks and fanfare about how to have followers, but not much quite like this. In this article, I will talk about practical and concrete facts. In fact,…

Rebrand Effectively

How to Rebrand Effectively

The process of changing the image of your business, starting from the logo is called rebranding. This is basically a creative process that can lead to epochal changes (even the name of the company) or only to small chromatic adjustments or the shape of the logo. There are many pros and cons, as well as…

Storytelling

The Power of Storytelling in Branding

The best writers, speakers, trainers, leaders, teachers tell stories. A brand that is engaging is easier to remember and easier to process than others in the same category. Over time, it manages to establish a connection with potential customers, which directly contributes to a relevance in the market. An emerging brand can evolve into a…

website mistakes

5 Mistakes You Are Not Allowed to Make on Your Website

Your website is your business card in the online environment. As a representative element for your business image, your website needs to look and behave impeccably in the online environment. This is a must if you want your site to bring you results, drive traffic, and ultimately increase conversion rates. In a world where the…

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