March 18, 2024

20 Examples of Simplistic but Effective Logo Design

Something we hear over an over in the design world is that less is more. Even though using that statement has become a bit cliche, it is true – especially when it comes to logo design. Sometimes designers can get carried away with trying to incorporate too many complicated elements into a logo. It’s better to keep things simple and make use of clever negative space and typography. These types of marks are usually far more effective and memorable. To inspire you, here are 20 Examples of Simplistic but Effective Logo Design.

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Henry Jones is a web developer, designer, and entrepreneur with over 14 years of experience. He is the founder of WDL and ThemeTrust.

33 Comments

  1. Alex W Reply

    These are all quite incredible! The originality is amazing. A lot of times when you see cool-looking logos, they may not necessarily properly depict what they’re trying to represent. However in this case, it’s clear what they all mean. I think my favorites are Xavier Fence, Freedom, PixelFlow and Boy

    1. Tim Reply

      To echo Zach and Harrison there is a big difference between being ‘childlike’ and ‘childish’.

      Referring to something as ‘simple’ can be, and often is, a compliment while ‘simplistic’ simply cannot be.

  2. Kevin Airgid Reply

    Excellent pics. One of the biggest problems is trying to keep things very simple yet express a lot within those confines. I had this issue when I was designing my own logo recently. Designers that just do logos all day are truly Gods as far as I am concerned. Very, very hard work.

  3. andrew Reply

    Great logos, though the majority are self-initiated by designers rather than being for actual existing companies.

  4. nikiixcandy Reply

    i like the jazz one. it’s really cute. i also really like the news rocket one. that one was awesome.

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