Examples of Effective Minimalism in Logo Design
When trying to create something visually impressive, it’s tempting to use lots of eye candy or overloaded detail. However, sometimes the simplest solution is the best one. This is especially true when it comes to logo design. It can be a much bolder statement to go minimal and doing so often requires more creativity. Here’s a collection of logo designs where this is demonstrated.
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26 comments
Jeremy
May 6, 2011The Bjork logo is stunning !
Tristar Web Design
May 6, 2011It’s a shame that there is no description to let us know what company it’s been designed for. I really like the one with the RSS icon as an umbrella, but I don’t really know what kind of company it’s for, so I don’t really know how clever it is. Id like to know, if someone could follow this up? My favourite is Bread. I love it!
Optimaximal
May 6, 2011Did you not click on the images? They’re mostly only proof-of-concept, with the one you suggest being called ‘UmbrellaRSS’, designed ‘possibly’ for an RSS feed based on weather.
Pragmatic Design
May 6, 2011Some very clever logos here. I agree with Tristar about the need to a description.
It would also be good to know whether these are actual organisations- I see many great logos where the design has been worked-out before the name, making them great for portfolios, but not so great for real-world examples.
ksin303
May 6, 2011@tristar try clicking them to find out more…
Andy
May 6, 2011The Pattern Analysis one is genius.
Snoggle News
May 7, 2011OH MAN SO GENIUS!
Dane
June 16, 2011Agreed on the Pattern Analysis–the double takes are brilliant.
Prachee Gaur
May 6, 2011Yes, i agree that somewhere these logos are visually appealing but their should be the initial ideation also for these, so that we can understand how these logos came out.
jonny
May 6, 2011handydog, golf, cafe…
DEE
May 6, 2011…. to the above posters… If you click on the design, it goes to the designers web page (the RSS one is for sale, not designed for an actual company)
Ludmilla
May 6, 2011Pattern Analysis- nice, simple, to the point.
David
May 6, 2011These are really great examples. I like the Pattern Analysis logo too, but I think it could use just a hint more contrast in the text. Great collection.
ddeja
May 6, 2011Bjork dental is my favourite.
Bread get’s the second place.
And last but not least is umbrella wi-fi logo:)
Cheers.
gloria
May 6, 2011love! less is more!
Kyson Kane
May 6, 2011These are great! I always tried to create very conservative designs for clients but fufilling a clients needs is like walking up a mountain with rollerblades. You don’t give them that whole “COLORS THAT POP!” thing, you get no where.
Nice write up.
Zahid
May 6, 2011Pattern Analysis is brilliant.
sam - dorset web design
May 6, 2011I agree with ddeja those are best in my web design book
Serggio
May 6, 2011Really great collection of simple, clever, but truly effective ideas for logos. This schould be a principe for sucessfull way to best logo creation. Bravo
Lachy
May 6, 2011big popular companys have middling to bad logos as a rule. Because these logos, above, have that “design thang” we can see that the typography has creted the name, not vice versa as the real word of logo design requires. These are stunning portfolio works but few have real world application. That is a holier grail in design…
inspirationfeed
May 7, 2011Gosh, HandyDog is awesome!
Adrian
May 7, 2011A nice post and a nice collection of logos!
)
Geran
May 9, 2011The ‘Pattern Analysis’ logo is so simple but yet so brilliant. I wouldn’t have thought of that.
deFharo
August 24, 2011Good collection of logos, thank you. I especially like the monogram of CH.
Ray Creations
December 4, 2011Very nice logos indeed. I couldn’t choose a favorite. All of them are nice.
Murat sarisu
May 7, 2012Perfect design