Here on WDL we really like negative space and the concept surrounding it, specially when it comes to logos. For those not familiar with the term, negative space is all that empty space around and between elements in a design, it's the space that some designers use to give a nice and unique touch to things. Using the space around a logo is a clever way to give it a beautiful and elegant look, so instead of adding elements you can use the empty space to strengthen the meaning of the design.
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