Author: Sunny Popli

Data-Driven Web Design

The vast majority of websites are designed in the hopes that visitors will complete an action. Buying, subscribing, commenting… from massive social media juggernauts like Facebook, to small artisan websites selling local, hand-made crafts, this is true. Marketing has always been about understanding the subtle ways which presentation, repetition, and other visual or sensory artifacts…

Not So Fast! 5 To-Dos Before Approaching a Web Design Company

You, a small business owner, have decided to take that daring first step into putting your presence online! Congratulations! You are ahead of many small businesses out there (the number is 6 out of 10 that are not online). If that were not enough, instead of asking your nephew to do it, you have decided…

Top 4 Cloud Computing Languages To Learn Now!

Top 4 Cloud Computing Languages To Learn Now! The Cloud is here, and it’s here to stay. And if you love programming, script-writing, and earning the cushy income that skill set can award you, you’ve probably looked into coding on cloud-based platforms. And while you might think that the Cloud you’ve chosen to work on…

5 Thoughts When Building Security into Your Website

In an age where hacking is proliferating at unprecedented rates, website security matters more than ever. But often when building a website, security is at the bottom of a developer’s priority list. And it can be difficult to understand how to build a strong website which stands a higher likelihood of resisting hacking attempts, malware,…

Do Video Backgrounds Hurt or Help Your Website’s UX?

Many top-ranked websites and brands unrolled video backgrounds¬†in 2015, and as a modern website design trend, it might be one of the more popular options during that year. But while video backgrounds might look cool, there might be some very significant UX reasons to keep them off websites. So before you follow the herd and…

Top Free Sources of CC0 High-Res Photos for Your Website

A decade ago, it might have cost thousands of dollars to get a beautifully-designed website! But thanks to the proliferation of top website builder companies and website frameworks like Joomla and WordPress, it’s now easy, simple, and fast to get a great-looking website template. But the framework is just one part of the equation to…

How to Measure Your Social Media Marketing ROI

What’s the ROI on your social media marketing? If you’re like most companies and blog owners, you probably have no idea, and might not even be sure how to begin getting the quantitative measurements to establish that. But don’t let that fact get you down: it’s a problem that plagues even large organizations. Measuring social…

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